Why Small Business needs Internet Marketing.mp4

Why is the Internet so Important for Your Business How to get customers from the Internet. My name is Sue and I am from Springwood Internet Marketing. Today I am going to talk about why the Internet is so important for getting customers for your business. How do you potential customers find you? How do potential customers find businesses when they are ready to buy? People no longer use the Yellow pages or the Newspaper. They go to one of the search engines and type their request in there. It has been shown that about 2/3rd of off-line sales are the result of online searches. So you may not be aware of the effect of your online presence. Imagine you own an Indian Restaurant in Penrith When would be the best time for people to discover your restaurant? When they feel like eating Indian, and when they are in Penrith. Because that is when they are most likely to buy from you. What will they type into Google? Not your name ... they don't know you yet. They would type in exactly what they are thinking about. They would type in ... "Indian restaurant Penrith" To get new customers, people need to be able to find you when they search for your products or services. If you can only be found when people are searching for your name, or only if they already know about your website, then you are only getting customers that have already decided to buy from you. They would get something like this. Notice the map on the right, it draws the eye first. See the red tags, we are naturally ...

View Count: 1 Date: March 14, 2011